This project involves setting up analytics tracking for a website or application. The goal is to track user activity and generate reports to gain insights into user behavior. This will involve configuring tracking code, setting up reporting dashboards, and creating custom reports. The implementation should be done in a way that
From Wikipedia
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and mobile app traffic and events, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring Urchin.