Coca-Cola\'s "Share a Coke" campaign was launched in 2014 to encourage people to connect with each other through the simple act of sharing a Coke. The campaign featured personalized bottles with names and messages printed on them, as well as an interactive website that allowed users to create their own
Share a Coke is a multi-national marketing campaign of Coca-Cola. It debrands the traditional Coke logo, replacing "Coca-Cola" from one side of a bottle with the phrase "Share a Coke with" followed by a person's name. The campaign, which uses a list containing 250 of each market country's most popular names, aims to have people go out and find a bottle with their name on it, then share it with their friends. The campaign began in Australia in 2011. The YOU font was designed by Ian Brignell.