Nike’s “Bo Knows” campaign was a series of commercials that ran in 1989, featuring legendary athlete Bo Jackson. The campaign highlighted Jackson’s incredible athletic abilities, showcasing his skill in multiple sports, including football, baseball, and even tennis. The commercials
From Wikipedia
"Bo Knows" was an advertising campaign for Nike cross-training shoes that ran in 1989 and 1990 and featured professional baseball and American football player Bo Jackson. It was also used as an advertising campaign for EA Sports' Madden NFL 22.